Versace is one of the most recognizable names in the world. The luxury House immediately became a
leader in fashion and culture following its founding in 1978. Versace’s energy comes from its clash of
irreverent references. The tension between classical and contemporary; Italian tradition with the latest
innovation; rock music with royalty; myth with today’s celebrity stardom. This unique formula shapes a
creative culture that is expressed through now iconic designs, world-leading imagery, true fashion
moments, and a heritage of innovative Italian artisanship. The Versace name is identified with a
lifestyle and attitude that celebrates uniqueness and the power of a person who feels the ultimate
freedom to be themself. The Versace lifestyle includes women’s, men’s, and children’s ready-to-wear,
shoes, bags and accessories, Atelier Versace haute couture, eyewear, fragrances, watches, Palazzo
Versace hotels and Versace Home homeware. Versace distributes its products through a worldwide
distribution network, which includes boutiques in some of the world’s most fashionable cities, its e-
commerce sites, as well as through the most prestigious department and specialty stores worldwide.
Versace is led by Emmanuel Gintzburger as CEO and the design team is under the leadership of the
Chief Creative Officer, Dario Vitale. Donatella Versace, remains the Chief Brand Ambassador for
Versace, since April 1st, 2025.
