Founded in 2015 by Sara Naghedi, the namesake brand was born from the desire to create accessories that combine elegance, functionality, and lasting quality. After nearly two decades of experience in the fashion industry, the designer decided to launch a project that stands against the logic of fast fashion, focusing instead on timeless beauty.
Inspired by the versatility and modernity of neoprene, Sara Naghedi dedicated an entire year to researching and developing a unique weaving technique, leading to the debut in 2016 of the first collection of woven bags made from this innovative material.
Each bag is designed to accompany women throughout their day, blending craftsmanship and practicality with a refined, contemporary aesthetic.
Clean lines, the distinctive texture, and a sophisticated color palette express the brand’s philosophy: creating accessories made to last, beautiful to look at and to live with.
Today, NAGHEDI represents a new concept of sustainable luxury, where quality and consciousness merge into a modern and authentic style, true to the creative vision of its founder.
