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PURPLE BRAND

PURPLE is a brand founded in 2017, born from the intersection of industrial design, streetwear, and luxury fashion. Created by a group of friends and industry veterans, the brand aimed to solve a personal problem: men's denim, which often felt either too basic or overly complicated. The goal was to offer a collection of luxury denim and basic pieces that were innovative, without the high prices typical of high-fashion lines. The brand stands out for its focus on finding manufacturers capable of creating accessible yet high-quality products, with refined hardware, a perfect fit, and innovative details. PURPLE has focused on reinventing denim—a key element in the male wardrobe—making it more interesting, accessible, and stylistically advanced.
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FW25/26

PURPLE BRAND

Black Crewneck T-Shirt with Long Sleeves and Tonal Logo Lettering Embroidery on the Front in Cotton Man

£ 105.00 S M L
PURPLE BRAND Black Crewneck T-Shirt with Long Sleeves and Tonal Logo Lettering Embroidery on the Front in Cotton Man £ 105.00
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FW25/26

PURPLE BRAND

Blue Jeans with Logo Patch on the Rear and All-Over Ripped Details in Denim Man

£ 319.00 30 31 32 33 34
PURPLE BRAND Blue Jeans with Logo Patch on the Rear and All-Over Ripped Details in Denim Man £ 319.00
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FW25/26

PURPLE BRAND

Light Blue Jeans with Logo Patch on the Rear and Maxi Ripping on the Front in Denim Man

£ 252.00 30 31 32 33 34
PURPLE BRAND Light Blue Jeans with Logo Patch on the Rear and Maxi Ripping on the Front in Denim Man £ 252.00
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FW25/26

PURPLE BRAND

White Crewneck Sleeveless T-Shirt with Maxi Print on the Front in Cotton Man

£ 155.00 S M L
PURPLE BRAND White Crewneck Sleeveless T-Shirt with Maxi Print on the Front in Cotton Man £ 155.00
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FW25/26

PURPLE BRAND

White Crewneck T-Shirt with Dropped Shoulders in Cotton Man

£ 101.00 S M L
PURPLE BRAND White Crewneck T-Shirt with Dropped Shoulders in Cotton Man £ 101.00
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FW25/26

PURPLE BRAND

Black Crewneck T-Shirt with Logo Print on the Front in Cotton Man

£ 134.00 S M L
PURPLE BRAND Black Crewneck T-Shirt with Logo Print on the Front in Cotton Man £ 134.00
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FW25/26

PURPLE BRAND

Beige Crewneck T-Shirt with Logo Print on the Front and Faded Effect in Cotton Man

£ 139.00 S M L
PURPLE BRAND Beige Crewneck T-Shirt with Logo Print on the Front and Faded Effect in Cotton Man £ 139.00
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FW25/26

PURPLE BRAND

Black Jeans with Flare Leg and Logo Patch on the Rear in Denim Man

£ 197.00 30 31 32 34
PURPLE BRAND Black Jeans with Flare Leg and Logo Patch on the Rear in Denim Man £ 197.00
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FW25/26

PURPLE BRAND

Blue Jeans with Low Rise and Stonewashed Effect in Denim Man

£ 243.00 30 31 32 34
PURPLE BRAND Blue Jeans with Low Rise and Stonewashed Effect in Denim Man £ 243.00
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FW25/26

PURPLE BRAND

Black Flared Jeans with Crinkled Effect in Stretch Cotton Denim Man

£ 294.00 30 31 32 33 34
PURPLE BRAND Black Flared Jeans with Crinkled Effect in Stretch Cotton Denim Man £ 294.00
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FW25/26

PURPLE BRAND

Blue Flared Jeans with Crinkled Effect in Stretch Cotton Denim Man

£ 336.00 30 31 32 33 34
PURPLE BRAND Blue Flared Jeans with Crinkled Effect in Stretch Cotton Denim Man £ 336.00
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FW25/26

PURPLE BRAND

Light Blue Five Pockets Skinny Jeans with Paint Stains in Cotton Denim Man

£ 210.00 31 32 33 34
PURPLE BRAND Light Blue Five Pockets Skinny Jeans with Paint Stains in Cotton Denim Man £ 210.00
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SS25

PURPLE BRAND

Green Pants with Logo Patch on the Rear and Automatic Buttons in Fabric Man

£ 315.00 -30% £ 220.00 30 31 32 33 34
PURPLE BRAND Green Pants with Logo Patch on the Rear and Automatic Buttons in Fabric Man £ 315.00 -30% £ 220.00
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SS25

PURPLE BRAND

Blue Flared Jeans with Logo Patch on the Rear and Faded Effect in Denim Man

£ 319.00 -30% £ 223.00 31 32 33 34 38
PURPLE BRAND Blue Flared Jeans with Logo Patch on the Rear and Faded Effect in Denim Man £ 319.00 -30% £ 223.00
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SS25

PURPLE BRAND

Blue Flared Jeans with Ripped Details on the Front and Logo Patch on the Rear in Denim Man

£ 269.00 -30% £ 188.00 32 33
PURPLE BRAND Blue Flared Jeans with Ripped Details on the Front and Logo Patch on the Rear in Denim Man £ 269.00 -30% £ 188.00
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SS25

PURPLE BRAND

White Crewneck T-Shirt with Logo Lettering on the Front in Cotton Man

£ 139.00 -30% £ 97.00 S M L
PURPLE BRAND White Crewneck T-Shirt with Logo Lettering on the Front in Cotton Man £ 139.00 -30% £ 97.00
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SS25

PURPLE BRAND

Black Crewneck T-Shirt with Logo Lettering on the Front in Cotton Man

£ 139.00 -30% £ 97.00 S M L
PURPLE BRAND Black Crewneck T-Shirt with Logo Lettering on the Front in Cotton Man £ 139.00 -30% £ 97.00
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SS25

PURPLE BRAND

'Hadley Vintage' Blue Jeans with Ripped Detail on the Front and Logo Patch on the Rear in Denim Man

£ 269.00 -30% £ 188.00 30 32 33 34
PURPLE BRAND 'Hadley Vintage' Blue Jeans with Ripped Detail on the Front and Logo Patch on the Rear in Denim Man £ 269.00 -30% £ 188.00
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SS25

PURPLE BRAND

Blue Jeans with Logo Patch on the Rear and Ripped Details on the Front in Denim Man

£ 227.00 -30% £ 159.00 +2 30 32 34
PURPLE BRAND Blue Jeans with Logo Patch on the Rear and Ripped Details on the Front in Denim Man £ 227.00 -30% £ 159.00
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SS25

PURPLE BRAND

Light Blue Jeans with Belt Loops and Logo Patch on the Rear in Denim Mam

£ 227.00 -30% £ 159.00 +2 29 30 31 33 34
PURPLE BRAND Light Blue Jeans with Belt Loops and Logo Patch on the Rear in Denim Mam £ 227.00 -30% £ 159.00
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SS25

PURPLE BRAND

Light Blue Jeans with Belt Loops and Logo Patch on the Rear in Denim Man

£ 252.00 -30% £ 176.00 +2 30 34
PURPLE BRAND Light Blue Jeans with Belt Loops and Logo Patch on the Rear in Denim Man £ 252.00 -30% £ 176.00
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PURPLE BRAND

Black Skinny Faded Jeans in Denim Man

£ 239.00 -40% £ 143.00 +2 31 33 34
PURPLE BRAND Black Skinny Faded Jeans in Denim Man £ 239.00 -40% £ 143.00
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PURPLE BRAND

Blue Skinny Faded Jeans in Denim Black

£ 264.00 -40% £ 158.00 +2 30 31 34
PURPLE BRAND Blue Skinny Faded Jeans in Denim Black £ 264.00 -40% £ 158.00
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PURPLE BRAND

Black Crewneck T-Shirt with Maxi Logo Lettering on the Front in Cotton Man

£ 151.00 -40% £ 91.00 XS
PURPLE BRAND Black Crewneck T-Shirt with Maxi Logo Lettering on the Front in Cotton Man £ 151.00 -40% £ 91.00
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PURPLE BRAND

Black Crewneck T-Shirt with Embroidered Logo on the Front in Cotton Man

£ 176.00 -40% £ 106.00 S M
PURPLE BRAND Black Crewneck T-Shirt with Embroidered Logo on the Front in Cotton Man £ 176.00 -40% £ 106.00
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PURPLE BRAND

Light Blue Straight Jeans with Crinkled Effect in Stretch Cotton Denim Man

£ 273.00 -40% £ 164.00 30
PURPLE BRAND Light Blue Straight Jeans with Crinkled Effect in Stretch Cotton Denim Man £ 273.00 -40% £ 164.00
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PURPLE BRAND

Multicolor Shirt with Check Motif and Patch Pocket in Cotton Man

£ 311.00 -50% £ 156.00 M L
PURPLE BRAND Multicolor Shirt with Check Motif and Patch Pocket in Cotton Man £ 311.00 -50% £ 156.00
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PURPLE BRAND

Black Straight Five Pocket Jeans in Stretch Cotton Denim Man

£ 273.00 -50% £ 136.00 30 32
PURPLE BRAND Black Straight Five Pocket Jeans in Stretch Cotton Denim Man £ 273.00 -50% £ 136.00
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PURPLE BRAND

Light Blue Five-Pocket Skinny Jeans in Stretch Cotton Denim Man

£ 252.00 -40% £ 151.00 +2 32
PURPLE BRAND Light Blue Five-Pocket Skinny Jeans in Stretch Cotton Denim Man £ 252.00 -40% £ 151.00
Select size