Gucci Kids

It was 1921 when Guccio Gucci founded in Florence one of the most creative brands in today's current scene. Artisan excellence, attention to detail and innovative design are cornerstones of the Maison, now headed by the famous Cretive Director Alessandro Michele. Through a multifaceted approach and colorful creativity, hypnotic, animated by logos, icons, quotes and explicit references to history collections come to life. Since 2017 Gucci has also presented the “Culture of purpose” plan, from a green, sustainable and responsible point of view, the project has the purpose of a happy compromise between ethics and aesthetics.