44 LABEL GROUP

44 Label Group is the missing link between clubwear & couture. The brand was born from the connection between Max Kobosil, the enfant prodige of Berghain hard techno, the Milanese fashion mastermind Claudio Antonioli and his Dreamers Factory. "I think that clubbing gives subcultures a way to express themselves ... A lot of trends have sprung up in the clubbing scene."